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Case study

Jubb: Engineering with a human touch

Jubb was outpacing the industry heavy weights on big projects and delivery. Now they needed the market visibility to match.

The challenge

Like many mid-size businesses, Jubb was holding their own on large scale projects. But they wanted a stronger profile in the construction industry. The Jubb team asked Hattrick to help them tell their story better - and showcase what a great place it is to work.
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Tackling the brief

- Brand strategy workshop to understand the business from the inside out.


- Competitor desktop research to map out industry conventions and themes.


- Jubb content and channel audit to determine what they needed to put in place and what could be updated.

Social media (paid and organic) Thought leadership reports Videos & animations Case Studies Web copy (on & off-page content) Campaign strategy & planning Branding
HAT TRICK1983

Highlights

- Produced Jubb's first ever thought leadership report establishing a clear, yet consistent voice within the industry.

- Increased brand awareness across all online platforms by delivering a comprehensive suite of content spanning social, web and print.

- Established new social media practices resulting in substantial audience growth over 12 months.

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