Skip to content Skip to footer

Sustainable marketing

How to support Carbon Literacy Action Day

Delivering the world’s largest environmental learning event in association with the Alliance of Sustainable Building Products (ASBP)


Carbon Literacy Action Day 2022

We’re proud to be delivering our newly launched Carbon Literacy course as part of the world’s largest environmental learning event during COP27.

Partnering with the Alliance of Sustainable Building Products (ASBP) to bring sales and marketers from across UK construction and commercial interiors together, the aim is to rally record numbers this Carbon Literacy Action Day (CLAD) on Monday 7th November.


Non-profit, The Carbon Literacy Project, is behind the annual initiative, inviting Certified organisations, like Hattrick, to deliver their training and be part of an exciting global movement designed to drive more carbon reducing action on the ground.

Last year some 500 delegates took part and it is hoped many more hundreds - if not thousands - will rise to the challenge in 2022.

Hattrick’s course will run over two half days, culminating on the first working day of COP. It is open to any ASBP member operating in a sales, marketing or related role and is the first programme of its kind.

It addresses the pressure communicators are under to stand-by company sustainability claims, while satisfying wider stakeholder concerns and gives them the knowledge to make

sense of the science, jargon and misinformation leading to unintentional greenwash.

This is a great opportunity for businesses at the forefront of sustainability to support their sales and marketing teams in becoming more confident carbon communicators.

We have several other courses running until the end of the year, so there is still time to get clearer on the big issues and how to authentically address them before tackling 2023 plans.

All attendees who complete the course will be certified ‘Carbon Literate’. They will also have benefitted from an opportunity to learn, collaborate and network with peers in an open and interactive environment.

Everyone comes away with a plan for how to talk about their organisation’s environmental ambitions and achievements in a transparent and compelling way.

Hattrick Website

Get involved

To learn more and benefit from our ‘COP27 Special’ rates throughout November and December, visit the dedicated section of our website.


Fill out our form
to get in touch

Message Sent Successfully
Sorry there was an error